07 / Start a conversation
Tell us where you are.
We'll tell you if we can help.
A short intake, read by Ian. If there's a fit, we book a call. If there isn't, we'll say so — and, when we can, point you to someone who can.
what to expect
Three steps. No sequence.
01
A short reply.
You'll hear back from Ian directly — not a scheduler, not a sequence.
02
A 45-minute call.
If there's a fit, we book a working call. We spend it on your P&L, your constraints, and one decision worth making.
03
A written recommendation.
Whether or not we work together, you leave with a one-page memo: what we heard, what we'd do, and what it would cost.
intake
Six questions.
Answer what you can. Skip what you can't. Everything is confidential.
fit
Who this is for. Who it isn't.
a fit
- +A purpose-driven founder or CEO carrying a big decision
- +$1M–$50M in revenue, or a funded start with a real wedge
- +One or two decisions are stuck and the cost of waiting is visible
- +You want an operator in the room, not a deck in your inbox
not a fit
- —You need a fractional executive to run the function full-time
- —You're looking for a growth agency, media buyer, or recruiter
- —The problem is capital, not clarity or execution
- —You want validation for a decision already made